Hi Zhishun,

May Free at Paid Tools sa Seller Center to increase your store traffic.

Free Tools

1. Manage Products (under Products). When you edit your Product Description Page, make sure you fill up ALL ATTRIBUTES. Why? You give data to Lazada Algorithm to match your products with the keyword search of your customers.

2. Campaign (under Marketing Center). Join ALL campaigns both Daily and Mega Campaigns. Kahit konting discount, join ka na.

3. Promotions (under Marketing Center). Kung kaya ng margin mo, create Free Shipping Voucher. If not, join Free Shipping Max under Lazada Program.

4. Traffic Tools. Make sure you use Seller Picks. Very helpful sa traffic at conversion.

Paid Tools

1. Lazada Sponsored Discovery (under Marketing Center > Sponsored Solutions). May learning curve ang pag-join nito. Kailangan pag-aralan mo. Otherwise, masusunog ang pera mo. Madaming free videos sa Lazada University. Magtanong ka sa community kung ano ang effective strategies in building your PPC (Pay-Per-Click) Advertising Campaigns.

2. Lazada Sponsored Affiliate (under Marketing Center > Sponsored Solutions). Maganda magsimula dito kesa sa Lazada Sponsored Discovery. Why? Guaranteed Return of Investment (ROI) ito. You get charged kung may bumili sa affiliate link mo unlike LSD. Kailangan mo gandahan ang photos. Study at Lazada University for details.

3. Free Shipping Max, Lazada Bonus at Cashback. Generally, 3% ang charge ng bawat isa nito. Join these tools as long as kaya ng margin mo.

In all business, we need to invest on marketing either free (improving your listings) or paid (ads). Kung walang traffic, walang sales. The more traffic, the more sales :)

Kung may tanong ka pa, message lang.

KitchenDine

Continuously optimizing product pages, using coupons, and opening advertisements will result in a significant increase in traffic.