Hi @patrick villanueva ,
Good day!
Thank you for being part of Lazada PH
It is important that we are creating Promotions or discounts to attract more buyers. This can also help us increase the visibility of the product we are selling and increase traffic in our store.
As per your question po, if you create promos or discount, full item price will reflect on your SOA (Statement of Account), however, the promos or discount you created will be reflecting also as deduction.
For additional information that can help you grow your shop, kindly refer to the links below.
You can drive traffic to your store by optimizing your store for the Lazada search engine.
To improve your CTR (click through rate), here are some essential tips:
*Include High quality, catchy images that represent your product. You can utilize LORIKEET to improve your product description.
To know more about Lorikeet, kindly check this link.
/article/what-is-lorikeet-and-how-do-i-use-it-558300-hc
*Competitively price your product.
*Ensure you have good ratings and reviews. It is also important that we are utilizing other tools like Instant Messaging (IM), Seller Picks and Store Builder.
Kindly refer to this link to know more about these tools.
/article/what-tools-can-help-me-boost-my-traffic-and-sales-1239100-hc
*Offer Competitive Promotions such as Free Shipping, Voucher or Flexi Combo.
Kindly check this links for more information about promotions.
https://www.lazada.com.ph/helpcenter/what-are-the-available-lazada-promos-11815.html
*You can also consider joining Lazada Programs such as Free Shipping Max and Cashback.
Kindly refer to this links to know more about Lazada Programs.
Free Shipping Max-
/article/what-is-free-shipping-max-and-its-benefits-1281100-hc
Cashback-
/article/what-is-lazada-cashback-program-and-what-are-its-benefits-1338800-hc
We also have many campaigns available for you to join to improve your store visibility and performance.
We highly encourage you to join campaigns because of the following potential benefits:
Campaign daily net order is 7x the average daily net orders.
Up to 5.5x the average daily sales.
Campaign visits are 5x vs. the average daily visits.
Highest revenues are achieved during campaigns.
Hope this helps. HAPPY SELLING!