Language Used for Descriptions
Owner image url
2 years ago

HI, fellow sellers!

Napansin ko lang, at least for my store, it seems mas maganda ang use ng Tagalog sa description kesa English.

Mas madami bumibili pag tagalog kesa english.

Example. 10 pieces mirror vs 10 pirasong salamin

Nag try lang ako mag experiment at napansin ko mas madami akong nakuhang order sa paggamit ng Tagalog.

Ganito din ba experience niyo?


6 Answer(s)

Owner image url
2 years ago

Actually, it can work. I haven't tried it pero ang common knowledge is that description will help our searchability through "keywords". Kung yung buyer po ay tagalog words ang sinisearch like "piraso" instead of "pieces" then most likely tayo ang mas ililitaw ni Lazada sa results.

Pero keep in mind din po na na may mga tagalog words na hindi natin usually ginagamit since taglish din language ng karamihan pag nagsisearch. Kaya it CAN work, but it may hurt our searchability kung masyadong malalalim ung tagalog words. Just my two cents po :D

Happy selling!


Owner image url

Hi Seller, Good day!

In putting Product Description, it should be 4-8 bullet points to best describe your product. You can think of these as your unique value propositions for the product you are selling sa platform. Your short description bullet points should be key selling points that will convince the Buyer to buy your product.

In regards with your experiment, if you think po that it will be more helpful to use the Filipino language, it's fine po. However, you can also consider using both English and Tagalog language sa description like you are translating it. We also have to consider that we have foreign buyers po and they prefer the English Description.

For exmaple: 10 PIECES MIRROR (10 PIRASONG SALAMIN)


Hope this helps po. HAPPY SELLING!


Owner image url
2 years ago

Depende sa target market and branding mo. If you are selling "Pang MASA" products, tagalog would work, personally I prefer na taglish para mas natural with less tagalog and more english. Mawawala kasi ung pagka professional ng store pagka panay tagalog, parang di siya swak sa taste ng mga high end. Ang tawag jan sa marketing ay "Brand Tone Guide". Yung tone ng store mo is depende sa target market mo po


Owner image url

My better for me na Taglish more than just pure Tagalog. Though I would agree na there's no right or wrong answer here...talagang base ito sa kung ano ang product mo at kung sino ang target market nito.


Owner image url
2 years ago

Hi Seller, Good day!

using both languages can help more..HAPPY SELLING!


Owner image url

I mainly use Tagalog.

Most of my products kasi are made from materials here in the Philippines. That's something kasi na I want to highlight kaya the desciptions are mostly in Tagalog. Whenever someone chats naman if di naindihan yung Tagalog words, that's when I reply with the English translation.

Log in to reply